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April 13, 2023

Nichols delivers 2023 Irwin Warren Lecture in Advertising and Digital Media

By Mariah Kendell

Regan Nichols

Regan Nichols

Regan Nichols, a Louisville-based marketing and advertising executive, delivered the 2023  Irwin Warren Lecture on Thursday, April 13, 2023. The lecture, sponsored by the Department of Integrated Strategic Communication and the College of Communication and Information, is available to view here.

Nichols (COM, 2007) has 15 years of advertising agency experience. Most recently she was the president of Scoppechio, a full-service agency in Louisville. Before moving back to the Bluegrass state and driving growth at the agency for 10 years, she led account teams at Havas/EuroRSCG in Chicago and then StudioBanks/Union in Charlotte, North Carolina.

“Brands and team building are my passions,” Nichols said. Her entrepreneurial spirit and high energy have developed her into a strong leader who prioritizes people and creativity, regularly navigates ambiguity, loves to problem solve and is tenaciously results-driven.

The Irwin Warren Lecture in Advertising and Digital Media honors the memory of Warren, who was the creator of some of the nation's most successful advertising campaigns. During an advertising career spanning more than 40 years, Warren worked at Doyle Dane Bernbach, BBDO and other leading agencies, before moving to McCann Erickson, the world's largest advertising agency, where he retired as senior creative director in 2006.

The lecture series was established by Patrick Mutchler (JOU, 1976) who worked with Warren while with Johnson & Johnson.

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