Diane Massie-Emeritus Member
Marketing for L2TMedia

Massie of Chicago, Ill., earned a Bachelor of Arts degree in journalism/advertising from UK in 1979. She also earned an MBA from the University of Louisville in 1983. She has served as a member of the UK Alumni Association Board of Directors for many years and has served in officer positions, most recently as president in 2010-2011.  Massie was chairwoman of the 2008-09 Long-Range Financial Planning Committee and served on the committee to develop the 2009-2014 Strategic Plan. She is a Life Member of the UK Alumni Association, UK Fellow and has served as a member of the Advisory Committee for the UK School of Journalism and Telecommunications. Massie received the UK Alumni Association Distinguished Service Award in 2005.

Diane currently leads marketing efforts for L2TMedia, a digital marketing (SEM/SEO) company, serving small- to medium-sized businesses.  She served as Director - B2B Marketing for six years for Cars.com and International Marketing Manager for United Airlines for seven years.  Massie is an Integrated Marketing Communications professional with expertise in developing and executing global, national and local marketing communications strategy including online and offline advertising, direct marketing, sales materials and trade shows/events.  Experience in internet, travel and automotive.