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Zixue Tai

Education Background: 
Ph.D. University of Minnesota
M.A. Shanghai Internat. Studies University
M.S.S. St. Thomas University
Specialty Areas: 
New Media
Chinese Media
Zixue Tai

Zixue Tai is an Associate Professor in the School of Journalism and Media. Born and raised in China, he has an Associate Degree in general education and a Master's degree in international journalism from two Chinese universities. He was an educator and a researcher at Shanghai International Studies University prior to pursuing graduate studies in the United States. He has a Master's of Software Systems from the University of St. Thomas (Minnesota) and a Ph.D. in Mass Communication from the University of Minnesota. His primary area of research pertains to the various aspects of the sociopolicultural ramifications of the blossoming new media sector in China.
He teaches courses in multimedia and interactive game development, global communication, telecommunications policy and regulation, and other courses examining the interplay of new media and society. Additionally, he also regularly teaches graduate seminars on mass communication theory and research and supervises graduate students. Prior to joining the University of Kentucky, Tai also taught at Southern Illinois University Edwardsville and at Shanghai International Studies University.
Tai is the author of The Internet in China: Cyberspace and Civil Society (Routledge 2006), which examines the social impact of the Internet in China. He also has published in leading communication journals such as the Journal of Communication, Journalism & Mass Communication Quarterly, and New Media & Society, Psychology & Marketing, among others. He is an associate editor of the International Journal of Interactive Communication Systems and Technologies (IJICST) and serves on the editorial board of the Journal of Communication. Additionally, he has contributed numerous chapters to edited books focusing on new media and Chinese society. He is currently completing two books, one focusing on online video games in China and the other concerning social media use and impact in China.

ztai2 [at]

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