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Kimberly Parker

Education Background: 
Ph.D. University of Oklahoma
M.A. University of Central Oklahoma
B.A. University of Central Oklahoma
Specialty Areas: 
Resistance to Persuasion
Social Marketing
Substance Abuse
Kimberly Parker

 
Kimberly A. Parker is an Associate Professor in the School of Journalism and Media and the Director of iNET. Kimberly has over 15 years of experience working with non-profits in the area of social change campaigns and social marketing. Her research has appeared in a variety of communication journals, including Journal of Communication, Human Communication Research, Journal of Public Relations Research, Communication Quarterly, Communication Research Reports, and Health Communication.

Recent Publications

  • Parker, K.A., Rains, S.A., & Ivanov, B. (in press). Examining the "Blanket of Protection" conferred by inoculation: The effects of inoculation messages on the cross-protection of related attitudes. Communication Monographs.
  • Ivanov, B., Sims, J.D., Compton, J., Miller, C.H., Parker, K.A., Parker, J.L., Harrison, K.J., & Averbeck, J.M. (2015). The general content of post-inoculation talk: Recalled issue-specific conversations following inoculation treatments. Western Journal of Communication, 79, 218-238. doi: 10.1080/10570314.2014.943423
  • Parker, K.A., Lane, D.R., Ivanov, B., Rodriguez, N., & Parker, J.K. (2014). The impact of modality on teacher-student interaction: Applying efficacy and competence to email and face-to-face communication. International Journal of Learning in Higher Education, 21(1), 7-25.
  • Parker, K.A. (2014). The workplace bully: The ultimate silencer. Journal of Organization Culture, Communications and Conflict, 18, 169-186. 
  • Ivanov, B., Sims, J.D., & Parker, K.A. (2013). Leading the way in new product introductions; Publicity's message sequencing success with corporate credibility and image as moderators. Journal of Public Relations Research, 25, 442-466.
  • Ivanov, B., Parker, K.A., Dillingham, L.L., Pertrun, E.L., Grant, L.F., & Geegan, S. (2013). Enhancing inoculation: Examining the relationships between attack certainty, threat, and resistance. International Journal of Neuroscience and Behavioral Science, 1(2), 13-23.
  • Ivanov, B., Parker, K.A., Sims, J.D.,  & Yoo, C.Y. (2013). The impact of message sequencing in the enw product introduction process: Boosting message retention and its impact on product attitude. Atlantic Marketing Journal2(2), 14-39.
  • Parker, K.A., & Ivanov, B. (2013). Why not communicate? Young women's reflections on their lack of communication with sexual partners regarding sex and contraception. The International Journal of Health, Wellness and Society, 2(4), 93-109. 
  • Ivanov, B., Parker, K.A., & Dillingham, L.L. (2013). Measuring counterargument: A review and critique of the most popular techniques. The International Journal of Interdisciplinary Studies in Communication, 7, 59-74.  

Blazer Dining 310

859-218-3746

kimberly.a.parker@uky.edu