Department of Integrated Strategic Communication

WELCOME

Welcome to the Department of Integrated Strategic Communication. Our major offers professional preparation for careers in the allied areas of promotional communication. Disciplines include advertising, public relations, direct response communication, sales promotion, social media promotion and more. Through course work and internships, students develop marketable skills and gain command of these allied areas.

The Integrated Strategic Communication program has full national accreditation by the Accrediting Council on Education in Journalism and Mass Communications (ACEJMC).

Featured News

More

3 CI students named 2023-24 Alumni Ambassadors

The UK Alumni Association announced the selection of 33 students who will serve as Alumni Ambassadors for the 2023-2024 academic year. As official student hosts of the University of Kentucky, Alumni Ambassadors promote the university at numerous events in partnership between the Office of the President, Office of Philanthropy and the UK Alumni Association. 

ISC student designs logo for the 49th annual AEJMC Southeast Colloquium

Ben Johnson (ISC, 2023) designed a logo featuring iconic Kentucky symbols for the upcoming 49th Annual AEJMC Southeast Colloquium, scheduled to take place from March 7-9, 2024, on the University of Kentucky’s campus.

minor in integrated strategic communication

ISC announces new minor program

The Department of Integrated Strategic Communication in the College of Communication and Information is now offering a minor program. This minor is available to students not currently majoring in ISC who are interested in learning the general principles of integrated strategic communication and developing their credentials in the field.

New online graduate certificate in integrated strategic communication available

The Department of Integrated Strategic Communication in the College of Communication and Information is now offering a fully online, interdisciplinary graduate certificate in integrated strategic communication. This program is designed for anyone who is looking to enhance their knowledge of content marketing, advertising, public relations, data analytics, social media and digital strategies.