Department of Integrated Strategic Communication

WELCOME

Welcome to the Department of Integrated Strategic Communication. Our major offers professional preparation for careers in the allied areas of promotional communication. Disciplines include advertising, public relations, direct response communication, sales promotion, social media promotion and more. Through course work and internships, students develop marketable skills and gain command of these allied areas.

The Integrated Strategic Communication program has full national accreditation by the Accrediting Council on Education in Journalism and Mass Communications (ACEJMC).

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A person is standing outdoors, smiling, and holding a framed painting with colorful arches and people. The background features trees and a building with a fence.

Full Circle: UK alum returns to Kentucky roots

Today, thousands of University of Kentucky alumni and friends will walk away carrying a piece of Aimee Griffith.“When you paint something, it becomes a part of you,” the watercolorist said.

Farzana Baduel to deliver 2026 James C. Bowling Executive-in-Residence Lecture

The University of Kentucky College of Communication and Information will host the 2026 James C. Bowling Executive-in-Residence Lecture 5 p.m. Monday, Oct. 19, in Wrigley Auditorium, 250 Pence Hall.

CI student wins national logo competition

A student from the Department of Integrated Strategic Communication in the University of College of Communication and Information took the top prize at this year’s Association for Education in Journalism and Mass Communication conference logo competition.

Serena Florell (left) and Ciah Marks, two integrated strategic communication students in the University of Kentucky College of Communication and Information.

ISC students win national Radio Mercury award with extra credit assignment

Ciah Marks and Serena Florell, two integrated strategic communication students here in the College of Communication and Information, won the Radio Mercury Award for Student-Produced Script for their "Love Radio" commercial script this summer.

They wrote the script after Elizabeth Spencer, an assistant professor in ISC, offered her students extra credit to create an original radio ad and submit it to Radio Mercury judges.