Jessica Place
Biography
Jessica Place is a marketing and business development professional with 25 years of experience. She specializes in B2B marketing to executives at global corporations through sophisticated thought leadership, collaterals, webinars, on-demand videos, client roundtables, blogs, podcasts, social media, apps and customized proposals. Jessica has developed and implemented marketing campaigns in the professional services, conference planning, real estate and tourism industries, working with both multinational and start-up companies.
She provides strategic guidance, market intelligence and client feedback to business owners and is responsible for leading specialized cross-border teams to create and execute effective marketing plans, win new mandates and achieve revenue growth goals.
Place is currently the associate director of business development at the global law firm Baker McKenzie. She launched a consulting firm, First Place Marketing, in 2005 to help businesses and associations with branding, website development, communications and major event marketing.
Place has a bachelor’s degree in communication, with a concentration in public relations, from the University of Kentucky.