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RAW and JPEG are two common file formats used in digital photography, and they have distinct characteristics that cater to different needs. Here's an overview of the key differences between RAW and JPEG:

RAW:

  1. Uncompressed Data:
    • Definition: RAW files contain unprocessed and uncompressed data captured by the camera's sensor.
    • Flexibility: RAW files retain more information and provide greater flexibility during post-processing. This includes adjustments to exposure, white balance, contrast, and sharpness without significant loss of quality.
  2. Color Depth:
    • Depth: RAW files typically have higher color depth compared to JPEG, capturing a broader range of colors and tones.
    • Editing Capability: The increased color depth allows for more nuanced adjustments when editing images in post-production.
  3. File Size:
    • Larger Size: RAW files are larger than JPEG files because they contain more data.
    • Detail Preservation: The larger size preserves more details and allows for non-destructive editing without degrading image quality.
  4. White Balance:
    • Adjustable: White balance can be adjusted more effectively in RAW files during post-processing, offering greater control over the final image's color temperature.
  5. Dynamic Range:
    • Wider Range: RAW files often capture a wider dynamic range, preserving details in both highlights and shadows.
    • Enhanced Recovery: This allows for better recovery of overexposed or underexposed areas in post-processing.
  6. Workflow:
    • Requires Post-Processing: RAW files require post-processing to be converted into a viewable format, making them suitable for photographers who want to fine-tune their images.

JPEG:

  1. Compressed Data:
    • Definition: JPEG files are compressed, which reduces file size but also discards some image information during compression.
    • Lossy Compression: JPEG uses lossy compression, meaning some image data is permanently removed to reduce file size.
  2. Color Depth:
    • Reduced Depth: Compared to RAW, JPEG files have a reduced color depth, which can limit the ability to make extensive edits without loss of quality.
  3. File Size:
    • Smaller Size: JPEG files are significantly smaller than RAW files, making them more storage-friendly and suitable for sharing online.
  4. White Balance:
    • Baked-In: White balance adjustments are applied during image processing and are somewhat "baked into" the JPEG file. While some adjustments can still be made, the flexibility is not as extensive as with RAW.
  5. Dynamic Range:
    • Limited Range: JPEG has a more limited dynamic range compared to RAW, which may result in less flexibility when recovering details from highlights and shadows.
  6. Workflow:
    • Ready to Share: JPEG files are ready to be shared or printed directly from the camera without the need for extensive post-processing.

Choosing Between RAW and JPEG:

  • RAW: Ideal for photographers who prioritize post-processing control, image quality, and have the time and software skills for extensive editing.
  • JPEG: Suitable for situations where smaller file sizes, immediate sharing, or minimal post-processing are priorities. This format is often preferred for casual or quick photography.

Many photographers choose to shoot in RAW+JPEG mode, capturing both formats simultaneously. This allows them to have the flexibility of RAW for critical shots while having smaller JPEGs for easy sharing and quick viewing.

Understand the top video file extensions.

These are the most common digital video formats and their most frequent uses.

MP4

MP4 (MPEG-4 Part 14) is the most common type of video file format. Apple’s preferred format, MP4 can play on most other devices as well. It uses the MPEG-4 encoding algorithm to store video and audio files and text, but it offers lower definition than some others. MP4 works well for videos posted on YouTube, Facebook, Twitter, and Instagram.

MOV

MOV (QuickTime Movie) stores high-quality video, audio, and effects, but these files tend to be quite large. Developed for QuickTime Player by Apple, MOV files use MPEG-4 encoding to play in QuickTime for Windows. MOV is supported by Facebook and YouTube, and it works well for TV viewing.

WMV

WMV (Windows Media Viewer) files offer good video quality and large file size like MOV. Microsoft developed WMV for Windows Media Player. YouTube supports WMV, and Apple users can view these videos, but they must download Windows Media Player for Apple. Keep in mind you can’t select your own aspect ratio in WMV.

AVI

AVI (Audio Video Interleave) works with nearly every web browser on Windows, Mac, and Linux machines. Developed by Microsoft, AVI offers the highest quality but also large file sizes. It is supported by YouTube and works well for TV viewing.

AVCHD

Advanced Video Coding High Definition is specifically for high-definition video. Built for Panasonic and Sony digital camcorders, these files compress for easy storage without losing definition.

FLV, F4V, and SWF

Flash video formats FLV, F4V, and SWF (Shockwave Flash) are designed for Flash Player, but they’re commonly used to stream video on YouTube. Flash is not supported by iOS devices.

MKV

Developed in Russia, Matroska Multimedia Container format is free and open source. It supports nearly every codec, but it is not itself supported by many programs. MKV is a smart choice if you expect your video to be viewed on a TV or computer using an open-source media player like VLC or Miro.

WEBM or HTML5

These formats are best for videos embedded on your personal or business website. They are small files, so they load quickly and stream easily.

MPEG-2

If you want to burn your video to a DVD, MPEG-2 with an H.262 codec is the way to go.

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